Team Philosophy &
Structure
There is a strong emphasis on promoting design quality through competency-focused, systematic, and collective problem-solving within the team. This is an integral aspect, right from the time of hiring, to our day-to-day functioning, and most importantly, the growth of each individual member. Becoming a specialist or a generalist is still left to the individual to decide, but we create an environment that enables each and everyone to focus on what they enjoy the most.
![](https://uploads-ssl.webflow.com/623811f7a1d5213554d946d0/62550c2424ff2c6ef7e5263e_Icon1.png)
Alpha Pod
Design Research &
Service Design
Focuses on delivering deeper problem-space understanding and directional solution areas through diligent diagnosis supplemented by additional human science and design interventions.
![](https://uploads-ssl.webflow.com/623811f7a1d5213554d946d0/625ff57a4aa0f5e9f1951a69_icon9.png)
Beta Pod
Interaction Design &
Design Sprints
Focuses on practising product-thinking to create interactive interface solutions that emphasize human-centered design approach. They rely on iterative, fast-paced design interventions based on hypotheses derived from existing primary or secondary knowledge.
![](https://uploads-ssl.webflow.com/623811f7a1d5213554d946d0/625ff57b360c172860805de7_icon_9.png)
Gamma Pod
Emotional Design &
Craft track
Focuses on pushing the boundaries of user delights and product aesthetics to set new benchmarks for successful design-focused experiments. This involves user-focused and specialised audio, visual, and content experiments to provide its users with unique and brand-new experiences.
![](https://uploads-ssl.webflow.com/623811f7a1d5213554d946d0/625ff59b4aa0f58514951ab4_icon10.png)
Chi Pod
Team Culture &
Well-Being
An internal committee dedicated to ensuring employees' career advancement and encouraging general well-being outside of professional obligations and responsibilities. The goal of this pod is to make each day at work better for its members and to foster a healthy work environment.
![](https://uploads-ssl.webflow.com/623811f7a1d5213554d946d0/62550c9224ff2c16a5e529ae_icon4.png)
Delta Pod
Design Ops &
Management
Focuses on optimising the resources and efficiency of the team as a whole. They offer improved tools, practices, and rituals to the team so that each member can focus on their core tasks and avoid distractions that reduce productivity and work quality.
![](https://uploads-ssl.webflow.com/623811f7a1d5213554d946d0/62550c92293b2cd91dfc21ca_icon5.png)
Sigma Pod
Experimentation &
Product Growth
A design-driven hybrid cross-departmental experimentation pod that employs lean problem-solving methods such as quick validations through planned tests and investigations. For growth hack projects, they work in express mode with short deadlines.